by Jennifer | Jun 4, 2020 | Opinion
I’m reading some of Diggity Marketing, marketing materials. one of them is an SEO guide. I’m not very far into it, but I like reading what other SEO’s suggest and put out as marketing guides. It keeps me on my toes, I guess. This one makes you...
by Jennifer | May 11, 2020 | Opinion
KEI also the Keyword Effectiveness Index is a generated number. It’s like a science, but it’s always changing. If you get my keyword research, you will get a giant list of keywords from me and one of the columns is the KEI. It’s sort of confusing...
by Jennifer | Apr 23, 2020 | Opinion
It’s hard to believe. What I’m about to say. I don’t believe in gaming the system or trying to be sneaky. In fact, I’m probably the most moral SEO you’ll find. I will correct you quickly when you try to do sneaky things like keyword...
by Jennifer | Apr 23, 2020 | Opinion
A huge issue with SEO is site speed. Everyone wants to have a FAST site. Well, lets just boil it down for you. You can not achieve a fast site without a fast host. Hosting is the most important factor in determining your page load speed. I’m damn good at...
by Jennifer | Apr 19, 2020 | Opinion
With SEO, everyone is at a different space and I have to work hard to meet my clients where they are. It was highlighted in the Edge of the Web Podcast a couple weeks ago. (I’m behind in my listening.) It really was a good reminder. All my clients are at...
by Jennifer | Mar 12, 2020 | Opinion
I learned a new term today – Barnacle SEO. It’s not really new, because it’s a technique I’ve used many times. I just didn’t know what it was called. The term was first coined in 2010, but the site that published it has since shut down. Barnacle SEO is what happens...
